A review of fifty-six years of consumer economics research
SN Dorhetso - SN Business & Economics, 2024 - Springer
Consumer economics (CE), consumer psychology, and consumer culture may seem
synonymous but distinctly capture different facets of consumer behavior. To the best of the …
synonymous but distinctly capture different facets of consumer behavior. To the best of the …
Peran Intention to Purchase dan Perceived Behavioral Control Untuk Meningkatkan Actual Behavior Berbasis Theory of Planned Behavior
TA Amanda - 2024 - dspace.uii.ac.id
Penelitian ini bertujuan untuk mengetahui perceived behavioral control dan intention to
purchase dapat meningkatkan actual behavior terhadap pembelian produk pada generasi Y …
purchase dapat meningkatkan actual behavior terhadap pembelian produk pada generasi Y …
Factor Influencing Young Consumers' Intention to Purchase Organic Food
Following the researcher's preliminary study involving customers of Aeon stores in Batu
Pahat, the research findings revealed significant price disparities between organic food and …
Pahat, the research findings revealed significant price disparities between organic food and …