The Influence of Brand Awareness, Perceived Quality, Brand Association, Brand Loyalty on Purchase Intention Towards Bear Brand's Consumers
AA Patoding, OM Muzammil - Dinasti International Journal of Digital …, 2023 - dinastipub.org
This study aims to determine the influence of brand awareness, perceived quality, brand
association, and brand loyalty on purchase intention towards Bear Brand's consumers. This …
association, and brand loyalty on purchase intention towards Bear Brand's consumers. This …