One of the leading areas of Polish research addressed in the physical culture sciences, is
the declining interest in physical activity. The likely reason for this situation may be the …

To welcome the increasingly close dominance of Generation Z and Millennials in the
workplace, this research was conducted to examine Innovative Work Behavior in these two …

Innovation is crucial for the sustainability of a company, hence innovative work behavior
among its members, including leaders, is key. It is posited that an individual's …

MARKETING STRATEGY OF GREEN PRODUCT PURCHASE INTENTION IN INDONESIA
Page 1 130 Vol. 12 No. 2 (2024) Jurnal Perilaku dan Strategi Bisnis MARKETING …

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh antara self efficaccy,
entrepreneur knowledge dan motivasi terhadap keberhasilan usaha. Dalam penelitian ini …

The phenomenon of global warming triggers an increase in ethical awareness about the
environment, this encourages companies to apply the concept of" Go Green" in an effort to …

Nowadays, generational changes are determined by technological advances. Generation Z
is entering the labour market and is best positioned on the line between the virtual and real …

This study aimed to propose a social exchange theory in establishing the effects of career
development support on work engagement, using organizational commitment and …

There is evidence of a decline in interest in physical activity among the Alpha generation. It
is therefore evident that physical culture must adapt to the specific characteristics of the …

In the development of the digital era, digital marketing and brand trust can be​ factors that
influence the intention to buy consumers. Social media marketing also plays a role in …