In this study, we review literature on Customer Relationship Management (CRM), focusing
specifically on the impact of the CRM on customer satisfaction and customer loyalty. CRM is …

This study aimed to investigate and develop an integrated framework to identify the impact
customer relationship management upon customer loyalty through the mediating role of …

The existing research paper was built based on an existing literature from previous
researchers and articles and done in a different context (ie industry and country). Further …

This study examines the mediating role of technology innovation in the relationship between
customer relationship management (CRM) and customer loyalty in Kuwait's local banks. The …

This study aims to analyze and describe the effects of the service quality and customer
relationship management at PD BPR Bank Bantul on the customer satisfaction and loyalty …

This paper aims to identify customer relationship management components (call centre,
service centre, and data mining) and their role in influencing customer retention through …

The study focuses on inspecting the impact of talent analytics or human resource analytics
(HRAs) on customers' performance in the Indian banking sector. Empirical data was …

E-CRM systems provide customers with added brand value through time savings, provide
convenience and allow customization. Firm's need to develop techniques to monitor …

In this paper, we designed a system that integrate and organize customer management
programs and databases, which are performed independently of each other. And we …

This study aims to investigate the ready-to-eat food market in Bathinda City, India, focusing
on consumer demographics, market overview, consumer perception, and factors influencing …