This article draws on current and classical psychological theories of consumer behavior to
review current findings in the psychology and economics literature on the subjective value of …

This article examines systematic differences in people's spending behavior when using
foreign currencies. Rather than overspend or underspend in general, we show that …

This paper examines how tourists convert foreign currencies to make spending decisions.
Six studies demonstrate how sequential (Study 1) and simultaneous (Study 2) exposure to …

This paper summarizes the findings from 48 in-depth interviews with tourists on the way they
convert currencies to process price information while on holiday in Queensland and …

This study researches individual currency conversion behavior in an ATM cash withdrawal
context. The purpose of this paper is to explain the seemingly irrational behavior that people …

The practice of odd-even pricing is pervasive in Indian retail sector. This study empirically
examined the impact of the pervasive use of the price-endings on consumers' perception …