An Indexed Approach for Expectation-Confirmation Theory: A Trust-based model
The present study utilised the Expectation-Confirmation Theory (ECT) as a theoretical
framework to examine the temporal development of customer trust, satisfaction, and …
framework to examine the temporal development of customer trust, satisfaction, and …
[PDF][PDF] Feature Selection Using Hybrid Metaheuristic Algorithm for Email Spam Detection
GH Al-Rawashdeh, OA Khashan… - Cybernetics and …, 2024 - sciendo.com
In the present study, Krill Herd (KH) is proposed as a Feature Selection tool to detect spam
email problems. This works by assessing the accuracy and performance of classifiers and …
email problems. This works by assessing the accuracy and performance of classifiers and …
Exploring the Influence of Digital Marketing Strategies on Enhancing Customer Satisfaction in Contemporary Business Environments
J Al-Gasawneh, M Alsoud… - … on Cyber Resilience …, 2024 - ieeexplore.ieee.org
This study investigates the complex correlation between digital marketing strategies and
consumer satisfaction in contemporary corporate environments. Our study employs various …
consumer satisfaction in contemporary corporate environments. Our study employs various …