In an environment of extreme competition, it is essential to have a differentiated brand that
adds value to consumer communications through packaging. Neuroscience research …

El creciente interés en el descubrimiento de los comportamientos emocionales y de los
procesos cognitivos de los consumidores, en la investigación de mercados ha llevado a un …

El branding y el packaging son importantes instrumentos para las empresas que
buscandiferenciación. Las limitaciones de las técnicas tradicionales de investigación para …

Many learners and educators have challenges accepting online education due to the non-
traditional educational style. Additionally, many learners are not familiar with utilizing online …

Hybrid Learning allows practitioners to conduct their teaching and learning approaches in
an understandable and generic mode. Hybrid Learning's strength is in its ability to spark …

Esta investigación se enfoca en la obtención de la estructura intelectual del área científica
del neuromarketing y la neurociencia del consumidor. Para ello, se realiza un análisis …

This study examined pre-service teachers' views on how the station rotation model learning
environment enhances their critical thinking skills. This research studied how a learning …

This study aims to perform a comprehensive bibliometric analysis of impacting Value-Added
Tax (VAT) on the standard of living of middle and low-income citizens. To reach our goal, we …

This research aimed to explore the perspectives of academicians on the role of emotions
and feelings processes in enhancing the effectiveness of Islamic ads and identify elements …

With an increase in studies relating to consumer perceptions, behaviors, cognition and
potential markets, researchers are trying to understand the science of neuromarketing and …