The changing facets of the Malaysian higher education created market-based competition
among higher education institutions. With increasing competition in the higher education …

An understanding of postgraduate students' choice criteria for universities selection is
essential for marketing higher education, securing the long-term success of the universities …

We aim to investigate the factors influencing student choice in the private higher education
(HE) sector in Kurdistan-Iraq. Hence, this research attempts to add to the literature in terms …

The purpose of this study is to calibrate factors that influence students in their choice of
public university. The factors are university's image, course offered, facility provided and …

A thorough understanding of the college attributes influencing decision-making process is
important from the marketing perspective. The current study aims to explore factors …

The paper presents a survey conducted in November of 2013 in 120 higher education
institutions in the Western Balkans Countries, with purpose to determine which models are …

Abstract National University intake in Sri Lanka has become progressively competitive due
to the limited number of opportunities available. Majority of the students who fail to enter …

Sistem pengajian berasaskan tahap kesarjanaan ijazah dan ijazah tinggi telah
diperkenalkan di Barat. Pelbagai gelaran dianugerahkan kepada pelajar yang melepasi …

Higher education (HE) has become increasingly important in Malaysia, both as tool for the
country to cultivate a competitive workforce and as stepping stone for its people to gain …

The seminal work of Schumpeter (1961) on the sources of growth, and lately of Rivera-Batiz
and Romer (1991), knowledge has come to occupy the centre stage in the economic growth …