The nonfungible token (NFT) marketplace spiked in the recent past. The concept originated
initially as a token standard of Ethereum, an open-source blockchain with smart contract …

Abstract Information makes consumers aware of what is on the market, their producers, and
their prices, which is important for making informed purchasing decisions. Information to …

The inability to touch products is a fundamental shortcoming in online shopping because
humans typically use the sense of touch to evaluate the utilitarian product functionality and …

The outbreak of COVID-19 has substantially altered trends and the research agenda in
Consumer Behavior (CB). The main objectives of this article is analyze and classify the main …

Haptics are innovative sensory-enabling technologies that can be used to improve
consumers' online shopping experiences. These technologies can be used in addition to …

Since price discounts are costly and can negatively affect consumers' perceptions of quality,
it is crucial to identify the factors that make them effective in stimulating purchase behavior …

In this study, we aim to investigate the influence of the time spent reading product
information on consumer behavior in e-commerce. Given the rapid growth of e-commerce …

The advent of metaverse technology has impacted the retail sector, shaping e-commerce
platforms into a new form of metaverse-based online shopping environments. The …

As a new form of poverty governance, government officials' livestreaming e-commerce of
agricultural and sideline products has been booming since the outbreak of the coronavirus …

The objective of this study is to propose a framework for organizing and evaluating digital
transformation practices and trends amid the recent public crisis caused by the COVID-19 …