Loneliness is a complex set of aversive feelings that arises when people perceive that their
belongingness needs are not being met. Usually, these feelings of loneliness are temporary …

The imagination is central to human social life but undervalued worldwide and
underexplored in psychology. Here, we offer Possible Worlds Theory as a synthetic theory of …

The COVID-19 pandemic posed a major threat to public health, with long-lasting
consequences for the daily habits and practices of people around the world. The …

Travel vlogging is gaining popularity and studying the practice of travel vlogging can provide
insights into tourist behaviour, communication, and management. The notion of practice was …

This research used a conceptual model to examine how a restaurant service ritual might
influence brand evangelism through employee-to-customer (E2C) interaction quality and …

Technologies are becoming increasingly autonomous, able to complete tasks on behalf of
consumers without human intervention. For example, robot vacuums clean the floor while …

This review synthesizes the most recent advances in psychology investigating the link
between loneliness and consumption. We structure the review around the motives that …

The use of brand rituals is a pervasive tactic in business, but the marketing effectiveness of
this practice largely remains unknown. In the present research, we postulate the contingent …

Purpose A series of research has focused on how virtual reality (VR) technology itself
influences consumers' perceptions and attitudes. However, little is known about consumers' …

This paper conceptualizes the phenomenon of historizing the present, defined as
emphasizing the historical significance of present events and treating the present from the …