Surviving and thriving through a crisis: a resiliency branding approach to transform airline industry
Purpose There has been substantial research on branding globally. However, there is a
dearth of studies empirically investigating branding strategies during the pandemic to …
dearth of studies empirically investigating branding strategies during the pandemic to …
Factors affecting the success of social commerce in Kuwaiti microbusinesses: A qualitative study
Many studies have focused on the adoption of social commerce (s-commerce) by customers
but not by businesses or by microbusinesses. Further, they have investigated this adoption …
but not by businesses or by microbusinesses. Further, they have investigated this adoption …
Proses e-WOM dalam Membangun Brand Awareness Bagi Kuliner Pedagang Kaki Lima di Surabaya
MN Budiman - Scriptura, 2024 - scriptura.petra.ac.id
Aktivitas e-WOM bisa dilakukan oleh siapapun yang menjadi pengguna media sosial.
Komunikasi mulut ke mulut adalah salah satu komponen komunikasi pemasaran untuk …
Komunikasi mulut ke mulut adalah salah satu komponen komunikasi pemasaran untuk …
[PDF][PDF] A feminist analysis of gender representation in airline organisations
WE Smith - 2023 - openresearch.surrey.ac.uk
While progress has been made toward gender equality in aviation, complete gender
equality at all levels has not yet been achieved. The industry is one heavily influenced by its …
equality at all levels has not yet been achieved. The industry is one heavily influenced by its …
The Personification of the Highest Office
C Leaders - Communicating Global Crises: Media, War, Climate …, 2023 - books.google.com
Many of us start our days with social media—whether it is checking Snapchat notifications,
glancing at Instagram, or scrolling through TikTok for a few minutes. Many of us are also …
glancing at Instagram, or scrolling through TikTok for a few minutes. Many of us are also …