The Electronic Word-of-Mouth (eWOM) Focusing Studies on Tourism Research

K Medeková, K Pompurová… - … Reputation Management in …, 2023 - emerald.com
Abstract Interest in the Electronic Word-of-Mouth (eWOM) in connection with tourism is
constantly growing not only among consumers but also among theoreticians. Therefore, the …

Identifying and Prioritizing the Dimensions of Electronic Word of Mouth in Interpersonal Communication of Sporting Goods Consumers on Social Networks

MR Abbaszadeh, H Vazifehdoost… - … in Sport Media, 2022 - sportmedia.journals.pnu.ac.ir
The advent of social media has contributed to the advancement and development of word-of-
mouth communication, and has led to the emergence of a new phenomenon called …