A Review on Machine Learning Methods for Customer Churn Prediction and Recommendations for Business Practitioners

A Manzoor, MA Qureshi, E Kidney, L Longo - IEEE Access, 2024 - ieeexplore.ieee.org
Due to market deregulation and globalisation, competitive environments in various sectors
continuously evolve, leading to increased customer churn. Effectively anticipating and …

Mathematical Modelling and Deep Learning: Innovations in E-Commerce Sentiment Analysis

AS Awate, SK Sharma - Mathematical Modelling, 2024 - internationalpubls.com
This research explores e-commerce dynamics, focusing on the challenge of predicting
customer churn using deep learning [65]. It integrates and analyses both textual and …