This paper reveals how the patterns of positive user experience in relation to a product vary
over the usage life cycle, from before purchase to disposal/repurchase, and in what way the …

Increasingly, the unboxing experience is regarded as a critical moment in product appraisal.
As such, designers and companies should pay more attention to product packaging due to …

An encounter with personal possessions in everyday life, such as souvenirs, jewellery, or
digital photos, may bring the past back to mind. Sometimes this is a quick and fleeting …

The e-commerce represents a rapidly growing phenomenon, which interests almost all
production sectors, and has substantial impacts at the global level. On-demand economy is …

O presente estudo teve como objetivo analisar como a experiência vivida no momento de
recebimento e unboxing de um produto afeta a percepção sobre a marca do varejista. Para …

Unboxing a product, ie removing a newly acquired product from its packaging, often is a
momentary strong emotional experience. Therefore, it is increasingly regarded as a critical …

La presente investigación busca identificar la relación entre el unboxing de zapatillas
Adidas POD System realizado por la influencer peruana Alejandra Torrelli y el brand …

An encounter with personal possessions in everyday life, such as souvenirs, jewellery, or
digital photos, may bring the past back to mind. Sometimes this is a brief and fleeting …