In this review, we examine the impact of two key factors of consumer empowerment–choice
freedom and expansion of information--on the choice difficulty consumers experience in …

Construal level theory (CLT) offers a valuable framework to explain the mechanisms that
trigger evaluations, predictions, and behaviors by linking the degree of mental abstraction …

This study explores how ChatGPT interprets information through the lens of Construal Level
Theory (CLT). The findings show that ChatGPT exhibits an abstraction bias, generating …

This study investigated how touchpoints moderate the antecedents of customer satisfaction
with service encounters by comparing online and in-store encounters. Construal level theory …

Technologies, especially Internet-based digital ones, are reshaping choice processes–
actual considerations and actions, as well as perceptions of these–in massive, often …

Prior research has shown the independent effects of average product ratings and number of
reviews for online purchases, but the relative influence of these aggregate review attributes …

Wherever consumers envision faraway locations, remember the past, predict the future,
consider the perspective of others, or entertain remote possibilities, their minds extrapolate …

When people make choices, they both identify their options and research the unique details
that comprise their options. Respectively, these two search behaviors are called alternative …

Psychological distance is pervasive in consumers' minds and affects their hedonic
consumption patterns. However, the literature regarding the effects of psychological distance …

According to construal theory, the desirability of a product influences consumers' choices
from a temporally, socially, spatially and hypothetically distant perspective. The purpose of …