Prior research has broadly captured consumers' green behaviour by linking it to either
intrinsic or extrinsic motives. Nonetheless, the detailed effects of middle‐ground motives (ie …

Self control merupakan kemampuan individu untuk mengotrol, mengendalikan dan
menahan keinginan diri sendiri dalam melakukan suatu tindakan, mampu mengelola …

Purpose The present study aims to examine the current digital information literacy (DIL)
skills of female online shoppers in Lahore city of Pakistan. Data were gathered from a …

Purpose In the last decade, female students' enrolment in higher education has experienced
significant growth. However, male and female students still differ in criteria set of choosing …

Teknolojinin ve globalleşmenin hızla gelişmekte olduğu günümüzde geleneksel iletişim
araçlarının yerini sosyal medya platformları almıştır. İnsanların birbirleri ile kolay ve hızlı bir …

Amaç: Bu çalışma kadın tüketicilerin hedonik ve faydacı tüketim eğilimlerinin, demografik bir
değişken olan Z ve Y kuşağına göre farklılaşıp farklılaşmadığını tespit etmek amacıyla …

Diaspora tourism refers to the travel of people in diaspora to their ancestral homelands in
search of their roots or to feel connected to their heritage. Whereas most tourists become …

Penelitian ini bertujuan melihat serta membuktikan adanya efek dari gender, kesulitan
akuntansi, peluang karir dan fenomena sindrom impostor terhadap keputusan mahasiswa …

Tujuan penelitian ini adalah untuk mengetahui dampak e-marketing dan keunggulan
kompetitif terhadap kinerja pemasaran dengan online review sebagai variabel moderating …

Financial literacy is the ability to comprehend one's financial management for actions such
as transactions, use of financial services, etc., whereas consumptive behavior refers to one's …