Are we who we follow? Computationally analyzing human personality and brand following on Twitter

JT Yun, U Pamuksuz, BRL Duff - International Journal of …, 2019 - Taylor & Francis
In this study, we present a computational method for analyzing the congruence between
personality of a brand's Twitter account and the personality of their followers. We …

Investment in and use of English: a case study of Egyptian Twitter users

MMM Mohamed - 2020 - ideals.illinois.edu
The rise of popularity in Social Network Platforms has led language researchers to explore
the effectiveness of Social Network Sites (SNS) in providing learners with opportunities for …