S Rathee, T Milfeld - International Journal of Advertising, 2024 - Taylor & Francis
A growing number of consumers want companies to act sustainably. Companies have responded by advertising their sustainability initiatives, practices, and products. This paper …
Considering the stiff competitiveness situation in every sector, promoting the advocacy behavior of employees is of seminal importance for an organization. With this regard, the …
Corporate social responsibility (CSR) and corporate environmental responsibility (CER) are important determinants of a firmLs investment efficiency and financial performance …
K Rostami, L Salehi - Sustainable Futures, 2024 - Elsevier
The agricultural sector and Sustainability-oriented Activities (S-OAs) of farmers are recognized as critical factors to realize a more sustainable future. Hence, this study aimed to …
The purpose of this research is to assess the impact of important aspects leading to the further development of e-trade in the retail market and to identify the rationale behind …
C Dong, Y Zhang, S Ao - Management Communication …, 2024 - journals.sagepub.com
Increasingly, employees are recognized as important enactors and contributors to corporate social responsibility (CSR) activities, making their engagement a critical consideration of …
D Shao, E Zhou, P Gao, L Long, J Xiong - Sustainability, 2019 - mdpi.com
Previous literature has explored the positive effects of socially responsible human resource management (SRHRM) on employees, leaving potential dark sides largely ignored. By …
TL Hu, CM Chao, CH Lin - Sustainability, 2024 - mdpi.com
This study explores the impact of social media marketing activities and ESG green brand involvement on the repurchase intention of green products among members of Taiwan's …
Despite the importance of university events in students' lives and experiences, little research has been devoted to understand the behavioral intentions of university students to attend …