Purpose–The purpose of this paper is to reflect upon strategic marketing in emerging economies (EEs). It tries to answer the research question: what new business models are …
The objective of this work is to contribute to place management and marketing studies by looking at the territory, as a complex adaptive system aiming to reach a dynamic equilibrium …
Purpose This study aims to explore the chicken and egg paradox in the taxi e-hailing business contributing to define a condition of system emergence. This paradox is a …
Obiettivi del paper: Il paper propone un modello concettuale di supporto al processo decisionale dell'Organo di Governo territoriale, che fornisce un quadro rappresentativo della …
For this work, the territory is considered the objective representation of a spatial context under the jurisdictional control of an entity (eg, the government), whereas the concept of …
This chapter investigates the hidden and sensitive relation which links together the evolution of the managerial theories and that of production systems, integrating an empirical and a …
Nowadays, the growing complexity of social systems and the faster technological evolution makes central the concept of resilience, defined as the ability of an organization to bounce …
Obiettivi. Muovendo dalla visione dell'economia come studio delle dinamiche sostenibili di una società, in qualche modo, compiuta, si intende formulare una possibile risposta al …
Le dinamiche innescate dall'attuale fase della globalizzazione hanno determinato una crescente complessità del sistema economico e, spesso, fenomeni ignoti–in quanto distanti …