Smart education and the sustainable development of smart campuses have drawn
significant research attention. This is enabled by intelligent devices that are widely attracting …

Customer preferences and behaviours are constantly changing, thus employee adaptation
to customer demands in service providing is essential in today's modern business. This …

The purpose of this study is to examine the antecedents and outcomes of consumer
experience (CX) with mobile banking (m-banking) apps. To understand the linkage of CX …

The rapid development of mobile payment has attracted many competitors and made
customer retention a crucial issue for mobile payment service providers. This study …

This paper investigates how consumers respond to online recovery strategies in response to
a service failure in the online travel agencies (OTA) context. The study also examines the …

Generational theory presumes that generational cohorts develop similar attitudes and
beliefs with regard to their market behaviors. This study examined the attitudes and beliefs of …

The purpose of this study is to develop new knowledge related to innovations in e-
commerce, which we call e-commerce innovation, and how this affects customers' …

Purpose The purpose of this paper is to elucidate the methodology of total interpretive
structural modeling (TISM) in order to provide interpretation for direct as well as significant …

This study investigates the indirect effect of employee empathy (EE) on customer loyalty (CL)
and loyalty outcomes through intervening variables, ie customer affective commitment …

The current study aimed at examining the influence of service quality (internet service
quality) on customer loyalty through the mediating effect of customer satisfaction. Through …