A systematic literature review on network marketing: what do we know and where should we be heading?

IP Chopra, C Jebarajakirthy, M Acharyya… - Industrial Marketing …, 2023 - Elsevier
This study aims to synthesize the extant network marketing research and propose directions
to advance this research domain. The key findings show that social cognitive theory and …

Ethical issues in multilevel marketing: Is it a legitimate business or just another pyramid scheme?

JA Muncy - Marketing Education Review, 2004 - Taylor & Francis
Because of their inherent interest in marketing, students in marketing and sales classes are
often approached by those attempting to recruit them to become involved in multilevel …

The influence of MLM companies and agent attributes on the willingness to undertake multilevel marketing as a career option among youth

J Koe Hwee Nga, S Wai Mun - Journal of Research in Interactive …, 2011 - emerald.com
Purpose–The direct selling industry is experiencing phenomenal growth in Malaysia. The
Domestic Trade, Cooperatives and Consumerism Ministry projects that there will be a 20 …

[PDF][PDF] Why Malaysians join and stay on in a multi-level marketing company.

COS Kiaw, EC de Run - ICFAI Journal of Services Marketing, 2007 - researchgate.net
The Multi-Level Marketing (MLM) business is perhaps one of the most controversial
industries in modern commerce. It is therefore not surprising that MLM as a business …

Towards satisfying distributors in multilevel marketing companies

KF Lee, KY Loi - International journal of management and applied …, 2016 - ceeol.com
This study examined the relevant factors which affect the satisfaction of distributors towards
multilevel marketing (MLM) companies in Malaysia. Six factors were investigated, which …

The impact of moral attentiveness on manager's turnover intent

J Ames, D Bluhm, J Gaskin, K Lyytinen - Society and Business …, 2020 - emerald.com
Purpose With the rise in public awareness of corporate social responsibility, business
leaders are increasingly expected to recognize the needs and demands of multiple …

[HTML][HTML] Studying distributor-consultants' involvement into MLM business in the russian perfume and cosmetics market

N Ivashkova, R Sidorchuk… - Revista ESPACIOS, 2018 - revistaespacios.com
The objective of this study was to test the relationship of multi-aspect distributors/consultants'
involvement depending on the popularity of MLM companies (brands) operating in the …

Now presenting the undistinguished achievement award: how relative standing creates exceptional outcomes from recognizing unexceptional sales associates

RD Harding, MR Murdock - Journal of Personal selling & sales …, 2022 - Taylor & Francis
Companies frequently recognize overall top-performing salespeople in order to inspire
those not recognized to exhibit greater performance and commitment to the company. This …

The relationship between network marketing organization and the related industry sustainability in Indonesia

T Selamet, H Prabowo - The Journal of Asian Finance, Economics …, 2020 - koreascience.kr
Network marketing in Indonesia, especially in a time of crisis, is massively rising and has
become a popular opportunity among other industries. Network marketing organizations …

Inventory management and logistics cost reduction: A case of a Malaysia herbal medicine company

F Siali, L Yao, CJ Kie - 2013 - repository.embuni.ac.ke
Nowadays many studies have stressed the diagnosing inventory systems. This article
examined problems encountered on logistics in a Malaysia herbal medicine company. The …