[PDF][PDF] Influence Of Celebrity Endorsement On The Purchase Intention Of The Undergraduates Of University Of Benin

F ABDULKADIRI - 2023 - researchgate.net
Celebrity endorsement is a marketing strategy that involves using a celebrity's fame and
status to promote a product or brand (Nwaoboli, 2022). This strategy has been used for …

[PDF][PDF] A Semiotic And Perceptual Analysis Of Cultural Icons In Outdoor Advertisements In Edo State, Nigeria

OO Oisamoje - 2023 - researchgate.net
This thesis is based on a study undertaken by me, Olusegun Oyakhire Oisamoje, in the
Department of Mass Communication, Faculty of Arts, University of Benin, under the …

[PDF][PDF] Chapter four perception of media campaigns against police brutality among Edo residents

AU Nomwen, J Okedi, NN Umoro - Politics and Civic, 2023 - researchgate.net
Police brutality is a pressing issue that has plagued Nigeria for decades, engendering
widespread concern and outrage, both locally and internationally (Oyebanji, 2021). The …

[PDF][PDF] Impact of Social Media on Brand Awareness: A Case of Paystack Payments Limited

TA ONALAJA, UK ENGLAND - Journal of Retailing and Consumer … - researchgate.net
Impact of Social Media on Brand Awareness: A Case of Paystack Payments Limited Page 1
1 Impact of Social Media on Brand Awareness: A Case of Paystack Payments Limited by …

[PDF][PDF] PERCEPTION OF VBOSUNU PROGRAMME ON INDEPENDENT TELEVISION'S AMONG BENIN RESIDENTS

PO EGHOSA - 2024 - researchgate.net
The study is focused on the Perception of Vbosunu Programme on Independent Television's
among Benin Residents.. The objectives of the study were to find out the level of exposure …

[PDF][PDF] USES AND GRATIFICATIONS OF NEW MEDIA CHANNELS AMONG MASS COMMUNICATION STUDENTS OF UNIVERSITY OF BENIN

OB JEREMIAH - 2024 - researchgate.net
This Project work is based on a study undertaken by JEREMIAH OMOSEWA BLESSING with
MAT NO. ART1901566 of the department of Mass Communication, Faculty of Arts, University …

[PDF][PDF] ATTITUDE OF UNIVERSITY OF BENIN UNDERGRADUATES TOWARDS MTN ADVERTISING CAMPAIGNS

JO JOY - 2024 - researchgate.net
I would want to take this opportunity to announce that the research that I conducted in the
Department of Mass Communication in the Faculty of Arts at the University of Benin served …

[PDF][PDF] Politics and Civic

ES Asemah - researchgate.net
Mass media play a crucial role in every society; they play this role by providing information,
education, entertainment and news to the general members of the society. The mass media …

PUBLIC OPINION ON THE EFFECTIVENESS OF “OBIDIENTS” USE OF SOCIAL MEDIA IN THE CAMPAIGN FOR PETER OBI IN 2023 ELECTIONEERING

JU Omachi, OE Oluwafisayo… - Wukari International …, 2023 - wissjournals.com.ng
This study examined public opinion on the effectiveness of “Obidients” use of social media in
the campaign for Peter Obi in 2023 electioneering. The objectives of the study were to …

[PDF][PDF] CHAPTER ONE INSTAGRAM AND FACEBOOK NETIZENS'DIALECTICS OF IKE EKWEREMADU'S ORGAN TRAFFICKING CASE

EP Nwaoboli, AN Nwammuo, ES Asemah - Politics and Civic - researchgate.net
Organ trafficking in Nigeria is rampant even though it is shrouded in secrecy. The illicit act is
considered a serious criminal offence and obtaining precise and reliable data poses …