Experiential value in branding food tourism

CTS Tsai, YC Wang - Journal of Destination Marketing & Management, 2017 - Elsevier
Although food tourism has been characterized as an emerging industry, studies of branding
in food tourism are limited. This work applies a novel, value-driven approach to evaluate …

Halal culinary and tourism marketing strategies on government websites: A preliminary analysis

S Yousaf, F Xiucheng - Tourism Management, 2018 - Elsevier
In the present study, the use of the internet to promote Halal cuisines and culinary tourism is
compared and contrasted through content analysis method of investigation of the national …

The impact of personal and functional aspects of restaurant employee service behaviour on customer satisfaction

JA Alhelalat, AH Ma'moun, NM Twaissi - International Journal of Hospitality …, 2017 - Elsevier
Employee behaviour plays a significant role in satisfying restaurant customers, however,
there is a paucity of research highlighted personal and functional aspects of employee …

[PDF][PDF] Importance of soft skills and communication skills in tourism: Viewpoint from tourists and future tourism employees

AC Tanković, J Kapeš, V Kraljić - Tourism in Southern and Eastern …, 2021 - researchgate.net
Purpose–Besides possessing professional knowledge, tourism service providers need to
have expressed communication skills and soft skills in order to offer a better tourism service …

Why not travel to Malaysia? Variations in inbound tourists' perceptions toward Halal-friendly destination attributes

M Azali, N Kamal Basha, YS Chang… - … of Hospitality & …, 2023 - journals.sagepub.com
The importance of halal tourism has prompted countries and business operators to place
more emphasis on this lucrative sector. The purpose of this study is to investigate the effects …

Customers' reactions to other customer caused service failures: the effects of tie strength on customer loyalty

YS Kim, MA Baker - Journal of Hospitality Marketing & …, 2020 - Taylor & Francis
This research examines the reactions of customers who witness other customer caused
service failures through two experimental design studies with a sample of 391 and 265 …

The dark side of customer experiences in fast-food industry: exploring the intersection of physical environment, emotions and customer retention

C Samsa - The TQM Journal, 2024 - emerald.com
Purpose This study examines the impact of physical environmental factors on customer
retention in fast-food restaurants/cafeterias. Furthermore, this study examines the mediating …

Influence of quick-service restaurant's service quality towards customer online review

NS Norazha, NF Mohd Faisol, RN Mat Baki… - Journal of Tourism …, 2022 - ir.uitm.edu.my
The service quality of a Quick-Service Restaurant (QSR) highly influences and affects the
significance of online customer review since customers' impression and perception of the …

Food choices and service evaluation under time constraints: the school lunch environment

A Sharma, J Moon, L Bailey-Davis… - International Journal of …, 2017 - emerald.com
Purpose Few states or local school districts mandate a minimum time for lunch. With
increasing pressure on schools to maximize instructional time, many US students have …

Are the states united? An analysis of US hotels' offers through TripAdvisor's eyes

S Moro, F Batista, P Rita, C Oliveira… - Journal of Hospitality …, 2019 - journals.sagepub.com
This empirical data-driven research aims to unveil thought-provoking insights on the US
hotel offer across its 50 states. Information of more than 30,000 hotels was collected through …