This paper synthesises research on artificial intelligence (AI) in e-commerce and proposes
guidelines on how information systems (IS) research could contribute to this research …

This study carries out content analysis and systemizes articles on social media marketing in
the Web of Science database. Forty‐four studies were analyzed in accordance with a …

Social media analytics is very critical in modern supply chain operations management
(SCOM). However, in terms of methods, conducting social media analytics (SMA) for SCOM …

Purpose Firms are increasingly using social media platforms to engage with individuals, as it
is recognized that a firm's social media activity outcomes, such as number of user comments …

Do customer online reviews truly reflect the determinants of customer overall satisfaction
with hotels? Using a text mining approach: latent semantic analysis and a text regression …

We investigate the effectiveness of goal management in online health communities (OHCs)
in light of social support and self-regulation for patients with chronic diseases. With a five …

This article investigates the moderating role of review helpfulness on the effects of online
review content and linguistic style matching on new product sales. Using data from 105,494 …

Understanding the user acceptance of mobile social networking apps in different cultures
can provide powerful insights for managers and marketers of social networking apps to …

In a decade's time, the social media has not only brought about drastic changes in the mode
of communication but has also become an important marketing tool, making it an area of …

With the increasing use of social networking sites, within and outside work hours, it is
reasonable to ask whether that use has any impact on job performance and why. This study …