Chronic diseases (eg, heart disease, cancer, diabetes) are of major public concern. Such
chronic diseases are often caused by a dietary pattern characterized as relatively high in fat …

The development of new functional foods for disease prevention is a major modern research
challenge. Several traditional foods already serve as functional foods, without further …

The probiotic dairy products have become the fastest growing in functional foods market in
response to the increasing numbers of consumers interested in improving their health …

The development of functional foods is key to promoting a healthy diet and preventing
certain diseases. This study aims to examine several key factors that affect consumer …

Purpose–The purpose of this paper is to identify the most important characteristics of
functional foods and the motives behind its consumption. Design/methodology/approach …

Purpose After the introduction of functional food term in 1980s, production and marketing of
functional food in Japan, USA and European markets has developed rapidly. Compared to …

The importance of consumers' perceptions and adoption behavior has been recognized in
the development of functional food innovation, but the issues have not been widely explored …

This study examines the effect of consumer rights awareness on consumer attitude and
consumer intention, the effect of consumer attitude on consumer intention, and the …

Purpose An increasing number of customers are using customer-to-customer (C2C)
platforms to buy and sell products and services. Despite this growth, little research has …

This paper focused on eggs enriched with omega-3-fatty acids with the aim of understanding
if functional eggs were of interest to Italian consumers, and analyzing which characteristics …