Reduction in excess calories and improvement in dietary composition may prevent many
primary and secondary cardiovascular events. Current guidelines recommend diets high in …

The premise of this article is that an understanding of psychology and other social science
disciplines can inform the effectiveness of the economic tools traditionally deployed in …

Background In the context of food, convenience is generally associated with less healthy
foods. Given the reality of present-biased preferences, if convenience was associated with …

We examined the influence of menu calorie labels on fast food choices in the wake of New
York City's labeling mandate. Receipts and survey responses were collected from 1,156 …

The high prevalence of obesity and its associated illnesses, such as cancer, heart disease
and diabetes, has sparked interest in finding ways to encourage consumers to make …

We leverage behavioral economics to explore new approaches to tackling child food choice
and consumption. Using a field experiment with> 1500 children, we report several key …

Rising obesity rates among children have led many to lay the blame for this situation at the
feet of the school lunch program. Local school lunch administrators experience tremendous …

The field of behavioral economics combines psychology and economics to investigate how
individuals actually behave as opposed to how they would behave if they were being …

Background Food pantries and food banks are interested in cost-effective methods to
encourage the selection of targeted foods without restricting choices. Thus, this study …

Background Consumers regularly and predictably behave in ways that contradict standard
assumptions of economic analysis such that they make decisions that prevent them from …