As one of the most ancient and attractive tourism destinations in the Middle East and South
Asia, Iran seeks to maximize its competitive identity to compete more effectively at …

Symbols and Slogans (SaS) are increasingly becoming important in branding tourism
destinations due to their ability to represent ideas, objects, and events. However, existing …

As today's world becomes a more and more open, fluid, and collaborative environment, the
tourism industry becomes more and more prosperous. It seems important to discuss the idea …

The aim of this study is to develop a model for tourism destination branding using Oman as a
case study by examining the Omani context and its characteristics from the perspective of …

RESUMO A atividade turística apresenta valores altos no país, principalmente nos meses
de alta estação, a cidade de Natal/Rio Grande do Norte (RN) e a praia de Ponta Negra/RN …

The tourist activity presents high values in the country, especially in the high season months,
the city of Natal/Rio Grande do Norte (RN) and the beach of Ponta Negra/RN present good …

A atividade turística apresenta valores altos no país, a cidade de Natal/Rio Grande do Norte
(RN) e a praia de Ponta Negra/Rio Grande do Norte (RN) apresentam bons …

Indonesia, as the country richest in cultural resources in ASEAN, has opportunities to
maintain its cultural resources and thereby increase tourism, and hosting cultural events is …

The main topic of this paper is city branding–an analysis of awareness of Bihać as a tourist
destination. When it comes to tourism, city branding is a concept that is becoming more and …