The influence of price, brand ambassador, customer experience and customer trust on shopee user loyalty by using customer satisfaction as intervening variable
F Juliono, Y Dewi, ES Ginting… - Indonesia Accounting …, 2022 - journals.iarn.or.id
This study aims to determine and analyze the influence of price, Brand Ambassador,
Customer experience and customer trust towards Shopee user loyalty with customer …
Customer experience and customer trust towards Shopee user loyalty with customer …
Komunikasi Pemasaran Terpadu: Teori dan Praktik Efektif Panduan Komprehensif untuk Menguasai IMC, Perilaku Konsumen, dan Strategi Pemasaran Modern
AB Pranogyo, J Hendro - 2024 - repository.penerbiteureka.com
Abstract" Komunikasi Pemasaran" adalah panduan komprehensif yang membahas konsep,
strategi, dan praktik terkini dalam dunia pemasaran yang terintegrasi dengan baik. Buku ini …
strategi, dan praktik terkini dalam dunia pemasaran yang terintegrasi dengan baik. Buku ini …
Product Involvement Level, High-Priced Apparel and Consumers' Post-Purchase Dissonance in Kathmandu Metropolitan City
The study aims in analyzing the product involvement and post-purchase dissonance among
consumers of high-priced apparel in Kathmandu Metropolitan City. Utilizing the Theory of …
consumers of high-priced apparel in Kathmandu Metropolitan City. Utilizing the Theory of …
Investigating the moderating effect of the demographic factors on post-purchase regrets at malls in Sri Lanka
E Ekanayake, E Karunarathne - … Journal of Research in Business and …, 2021 - ssbfnet.com
As of 2020, the retail sector faced an existential challenge with rapid changes as one of the
many sectors. The recent impact was noted due to the present COVID-19 pandemic …
many sectors. The recent impact was noted due to the present COVID-19 pandemic …
Measuring consumer experience at the retail context: development of ConEx scale
Purpose: The purpose of this study is to conceptualize and develop a scale to measure
consumer experience at the retail context. Design/methodology/approach: A questionnaire …
consumer experience at the retail context. Design/methodology/approach: A questionnaire …