In recent times, customer behaviour models are typically based on data mining of customer
data, and each model is designed to answer one question at one point in time. Predicting …

Customers are the most valuable asset of an organization. Due to high contest in the
business field, it is necessary to regard the Customer Relationship Management (CRM) of …

Direct marketers uses data mining technique called segmentation based on cluster analysis
to target a subset of their customers for improving their profits. As the world is growing more …

With the rapid development of social media, fast transition of organizational management
modes, as well as the increasing security risks caused by human intervention and …

This paper aims to identify customer relationship management components (call centre,
service centre, and data mining) and their role in influencing customer retention through …

One of the important issues in service organizations is to identify the customers,
understanding their difference and ranking them. Recently, the customer value as a …

Prvi dio rada bavi se teorijskim okvirom koncepta poslovne inteligencije, daje prikaz
definicija, osnovnih karakteristika koncepta poslovne inteligencije i njenih sistema. Drugi dio …

Organizations today want to be extrapolative; they want to gain information and insights on
every minutia of customers. Predictive analytics is one of the tools which has proved to be a …

La presente investigación estudia la relación entre la satisfacción general y los
componentes del servicio en base a los comentarios realizados por peruanos en …

This study aims to identify Customer Relationship Management (CRM) components (call
center, service center, and data mining) and their role in achieving customer retention …