In every line of business, strategy is important because it is a series of decisions and actions
directed at achieving company goals. More than that, entrepreneurs need a marketing …

The research aims to formulate a marketing strategy for ornamental plant traders in
Sansevieria, South Garut during the Covid-19 pandemic. The research method used is …

Before Indonesia entered the reform era, Indonesia was in the New Order system, which
many people considered the system in this era to be too authoritarian. This study aims to …

This study aims to determine how social media affects consumers' purchase intentions. 181
respondents were given questionnaires as part of a nonprobability sampling strategy that …

Human resources are very important in a company. therefore every company always tries to
have quality human resources and companies must pay attention to aspects of work related …

The objective of this study is to determine and analyze the effects of the work environment,
communication, and discipline on employee performance. The background of this study is …

As a result, the goal of this article is to examine the marketing mix used by Antam's
Padjadjaran Branch Group to market gold savings products, to evaluate the limitations and …

MSMEs are crucial to Indonesia's economy because of their large contribution to growth.
The MSME sector is one of the main pillars holding up the basis of the Indonesian economy …

The purpose of this study is to determine how Scarlett Skincare Store patronage is
influenced by emotional and experiential marketing strategies. With a sample of 91 clients …

Global advances result in fierce rivalry. Customers are acquired and retained via many
means. Good service quality is one of the techniques employed by businesses to win the …