[HTML][HTML] AI anthropomorphism and its effect on users' self-congruence and self–AI integration: A theoretical framework and research agenda

A Alabed, A Javornik, D Gregory-Smith - Technological Forecasting and …, 2022 - Elsevier
This paper examines how users of anthropomorphised artificially intelligent (AI) agents,
which possess capabilities to mimic humanlike behaviour, relate psychologically to such …

AI-powered touch points in the customer journey: a systematic literature review and research agenda

AZ He, Y Zhang - Journal of Research in Interactive Marketing, 2023 - emerald.com
Purpose Various consumer-facing artificial intelligence (AI) applications are used to interact
with consumers at all purchase stages, and related research has sharply increased. This …

[HTML][HTML] The role of the human-robot interaction in consumers' acceptance of humanoid retail service robots

CS Song, YK Kim - Journal of Business Research, 2022 - Elsevier
Abstract The Retail Service Robot (RSR) is a humanoid robot that uses AI service
automation to provide customized shopping assistance. Based upon Computers-Are-Social …

Can AI chatbots help retain customers? Impact of AI service quality on customer loyalty

Q Chen, Y Lu, Y Gong, J Xiong - Internet Research, 2023 - emerald.com
Purpose This study investigates whether and how the service quality of artificial intelligence
(AI) chatbots affects customer loyalty to an organization. Design/methodology/approach …

[HTML][HTML] Leveraging artificial intelligence in marketing for social good—An ethical perspective

E Hermann - Journal of Business Ethics, 2022 - Springer
Artificial intelligence (AI) is (re) shaping strategy, activities, interactions, and relationships in
business and specifically in marketing. The drawback of the substantial opportunities AI …

Friendly or competent? The effects of perception of robot appearance and service context on usage intention

XS Liu, XS Yi, LC Wan - Annals of Tourism Research, 2022 - Elsevier
This study examines the influence of the perception of robot appearance and service context
on customers'/tourists' intention to use robots. Four studies confirm a congruity effect …

Houston, we have a problem!: The use of ChatGPT in responding to customer complaints

E Koc, S Hatipoglu, O Kivrak, C Celik, K Koc - Technology in Society, 2023 - Elsevier
This study aims to explore the use of ChatGPT-4 in generating management responses to
customer reviews or complaints posted on Tripadvisor. Customer reviews and management …

Service robots, agency and embarrassing service encounters

V Pitardi, J Wirtz, S Paluch, WH Kunz - Journal of service …, 2021 - emerald.com
Purpose Extant research mainly focused on potentially negative customer responses to
service robots. In contrast, this study is one of the first to explore a service context where …

When female (male) robot is talking to me: effect of service robots' gender and anthropomorphism on customer satisfaction

S Seo - International Journal of Hospitality Management, 2022 - Elsevier
Along with the popularity of service robots in various service settings, service robots are
often gendered as either female or male. This study examines the role of service robots' …

Trust me, I'm a bot–repercussions of chatbot disclosure in different service frontline settings

N Mozafari, WH Weiger… - Journal of Service …, 2021 - emerald.com
Purpose Chatbots are increasingly prevalent in the service frontline. Due to advancements
in artificial intelligence, chatbots are often indistinguishable from humans. Regarding the …