Electronic tickets, smart cards, and online prepayments: When and how to advance sell

J Xie, SM Shugan - Marketing Science, 2001 - pubsonline.informs.org
Advance selling occurs when sellers allow buyers to purchase at a time preceding
consumption (Shugan and Xie 2000). Electronic tickets, smart cards, online prepayments …

Product line design for a distribution channel

JM Villas-Boas - Marketing science, 1998 - pubsonline.informs.org
When designing a product line, a manufacturer is often aware that it does not control the
ultimate targeting of the products in the line to the different consumer segments. While the …

[PDF][PDF] Relationship between multi-factor pricing and equity price fragility: evidence from Pakistan

M Mohsin, U Zaidi, Q Abbas, H Rao, N Iqbal… - Int J Sci Technol …, 2020 - researchgate.net
Background: The study is investigating conventional and behavioral pricing multifactor
impact on price fragility from the equity market of Pakistan. The impact of conventional …

Loss leader pricing and rain check policy

JD Hess, E Gerstner - Marketing Science, 1987 - pubsonline.informs.org
Loss leader pricing and rain check policies are common in retail markets, yet research on
these topics is surprisingly scarce. In this paper, we study the effects of leader pricing and …

Consumer preferences and product-line pricing strategies: An empirical analysis

M Draganska, DC Jain - Marketing science, 2006 - pubsonline.informs.org
Firms often differentiate their product lines vertically to capture consumers' differential
willingness to pay for quality. Additionally, many firms offer products varying not in quality but …

The effects of expert quality evaluations versus brand name on price premiums

E Apelbaum, E Gerstner, PA Naik - Journal of Product & Brand …, 2003 - emerald.com
Investigates the extent to which expert evaluations of quality impact price premiums of
national brands over the store brands. Using data from Consumer Reports, finds that the …

[图书][B] The economics of retailing and distribution

RR Betancourt - 2005 - books.google.com
This book should become a standard reference in the field... It combines rigorous modeling
with sophisticated econometrics and includes telling examples to illustrate general …

Advance-selling as a competitive marketing tool

SM Shugan, J Xie - International Journal of Research in Marketing, 2005 - Elsevier
Advance selling before the time of consumption is now possible for even very small service
providers, given new technologies (specifically, web-based transactions, biometrics and …

Pricing and packaging: the case of marijuana

KW Clements - The Journal of Business, 2006 - JSTOR
In many markets, unit prices decline as the quantity purchased rises, a phenomenon that
can be considered part of the economics of packaging. This article reviews the economic …

Shopper response to bundle promotions for packaged goods

B Foubert, E Gijsbrechts - Journal of Marketing Research, 2007 - journals.sagepub.com
Bundle promotions—the practice of granting consumers a discount when they buy a certain
number of units from a designated range of stockkeeping units—have gained popularity …