Enhancing Corporate Social Responsibilities in Emerging Business Environments in Africa: Challenges and Opportunities

SU Ogbu - Sustainable and Responsible Business in Africa …, 2023 - Springer
Abstract Corporate Social Responsibility (CSR) is a tool that can be applied to reduce risks,
build brand equity, elevate market performance and drive business sustainability. In …

Impact of corporate governance and financial sustainability on shareholder value

HG Sulimany, S Ramakrishnan, A Chaudhry… - Studies of Applied …, 2021 - ojs.ual.es
Good corporate governance can play a significant role for the company's financial
sustainability and share price. Over the last few decades, administrators, researchers, and …

Assessing the Coronavirus Impact on the Asean Countries' Top 10 Most Valuable Brands

AR ZAHARI, E ESA, NA AZIZAN - The Journal of Asian Finance …, 2022 - koreascience.kr
The goal of this study is to see if the Coronavirus affects the Top 10 most valuable brands in
various ASEAN countries (Malaysia, Singapore, Indonesia, and Vietnam) and industry types …

Are you alright brand equity? Analysis of the top 100 global brands during COVID-19 outbreaks

AR Zahari, E Esa - Journal of Contemporary Marketing Science, 2024 - emerald.com
Purpose The purpose of this study is to determine whether COVID-19 had an impact on the
brand equity of the Top 100 global brands in the Americas, European and Asian regions …

Enhancing Shareholder Value through Corporate Social Responsibility Disclosure in a Developing Country

AA Chaudhry, S Ramakrishnan, HGH Sulimany… - Studies of Applied …, 2021 - ojs.ual.es
Abstract Corporate Social Responsibility (CSR) is an imperative product or service strategy
established to maintain a competitive advantage. CSR has accomplished a broader …

[PDF][PDF] Corporate social responsibility for climate change using social contracts: A new research agenda

SS Hishan, S Ramakrishnan, A Jusoh - Annals of Tropical Medicine and …, 2020 - core.ac.uk
Climate change is one of the long persisting problems in the past few decades. Political
leaders, world organizations, corporate sector and the citizens are affected by the climate …

Explorando as relações entre Responsabilidade Social Corporativa (RC), Brand Equity (BE) e Reputação Corporativa (RC): Uma Revisão Sistemática da Literatura

IM Kumer, S Glasenapp… - … Revista Brasileira de …, 2025 - periodicos.uninove.br
Objetivo: Este estudo analisa, por meio de uma Revisão Sistemática da Literatura, as
relações existentes entre a Responsabilidade Social Corporativa, Valor da Marca Baseado …

Corporate social responsibility and brand development in emerging markets: Lessons from the COVID-19 interventions in Nigeria

SU Ogbu - Marketing Communications and Brand Development in …, 2022 - Springer
Corporate entities worldwide are concerned about the perception of their brands and how it
affects the level of their performance. Corporate Social Responsibility (CSR) can be used for …

Do Corporate Social Responsibility Activities Really Matter to Financial-Based Brand Equity? An Empirical Study of Malaysia's Top 100 Brands

AR Zahari, E Esa - International Journal of Business …, 2024 - journal.uniten.edu.my
This paper aims to investigate the effects of corporate social responsibility (CSR) activities
on financial-based brand equity. Data were gathered through content analysis which …

[PDF][PDF] Three-dimensional brand loyalty and virtual customer relationships on social media-based brand community

A Sharif, Z Sulaiman - International Journal of Recent Technology …, 2019 - academia.edu
The aim of this research was to investigate how to manage digital consumer relationships (ie
Customer-centric model) on social media brand community and to influence three …