Good corporate governance can play a significant role for the company's financial sustainability and share price. Over the last few decades, administrators, researchers, and …
The goal of this study is to see if the Coronavirus affects the Top 10 most valuable brands in various ASEAN countries (Malaysia, Singapore, Indonesia, and Vietnam) and industry types …
AR Zahari, E Esa - Journal of Contemporary Marketing Science, 2024 - emerald.com
Purpose The purpose of this study is to determine whether COVID-19 had an impact on the brand equity of the Top 100 global brands in the Americas, European and Asian regions …
Abstract Corporate Social Responsibility (CSR) is an imperative product or service strategy established to maintain a competitive advantage. CSR has accomplished a broader …
SS Hishan, S Ramakrishnan, A Jusoh - Annals of Tropical Medicine and …, 2020 - core.ac.uk
Climate change is one of the long persisting problems in the past few decades. Political leaders, world organizations, corporate sector and the citizens are affected by the climate …
IM Kumer, S Glasenapp… - … Revista Brasileira de …, 2025 - periodicos.uninove.br
Objetivo: Este estudo analisa, por meio de uma Revisão Sistemática da Literatura, as relações existentes entre a Responsabilidade Social Corporativa, Valor da Marca Baseado …
SU Ogbu - Marketing Communications and Brand Development in …, 2022 - Springer
Corporate entities worldwide are concerned about the perception of their brands and how it affects the level of their performance. Corporate Social Responsibility (CSR) can be used for …
AR Zahari, E Esa - International Journal of Business …, 2024 - journal.uniten.edu.my
This paper aims to investigate the effects of corporate social responsibility (CSR) activities on financial-based brand equity. Data were gathered through content analysis which …
A Sharif, Z Sulaiman - International Journal of Recent Technology …, 2019 - academia.edu
The aim of this research was to investigate how to manage digital consumer relationships (ie Customer-centric model) on social media brand community and to influence three …