Purpose ChatGPT is a versatile technology with practical use cases spanning many
professional disciplines including marketing. Being a recent innovation, however, there is a …

Digital technologies are considered the main drivers for the transformation of the
manufacturing industry. To effectively navigate this wave of transformation, companies need …

Leveraging data is becoming increasingly important for businesses. However, this
transformation can be complex, as it requires a vast array of social and technical …

Digital transformation addresses multiple aspects of the organization. These aspects are the
elements to be addressed for the digital transformation in any organization and are …

Artificial Intelligence is rapidly developing and being introduced into an increasing number
of industries, such as medicine, agriculture and construction. This trend has not ignored the …

This paper shows a summary of a review of enabling technologies, maturity models, and
open research on Digital Transformation (DT). The methodology used for this systematic …

Введение. Процессы цифровой трансформации охватывают деятельность
организаций на всех уровнях управления и в разных контурах взаимодействия. Данный …

Organizations must understand how to navigate digital transformation (DT), characterized by
rapid changes and disruptive innovations, leading to significant transformations in …

With recent trends in artificial intelligence and data analytics, manufacturing companies are
shifting their development processes to digital methodologies. This allows to manage the …

The article is devoted to a comprehensive study of the evolution of analytics in the context of
digital transformation. As a research task, the author identified an attempt to analyze the key …