''Healthism''and looking good: Body ideals and body practices in Norway

M Rysst - Scandinavian Journal of Public Health, 2010 - journals.sagepub.com
Aims: This article explores judgemental and disciplining attitudes and ''gazes''found in
magazines and among Norwegian men and women concerning body ideals and body …

A conceptual model linking brand building strategies and Japanese popular culture

R Simeon - Marketing Intelligence & Planning, 2006 - emerald.com
Purpose–To investigate the degree to which products, images, and activities associated with
a popular culture supports and sustains brands associated with that culture, with particular …

Exploration of factors influencing body image satisfaction and purchase intent: Millennial females

SE Rieke, DC Fowler, HJ Chang… - Journal of Fashion …, 2016 - emerald.com
Purpose–The purpose of this paper is to determine which factors impact body image
satisfaction of Generation Y college age and young professional females born between the …

Vaidade e consumo: como a vaidade física influencia o comportamento do consumidor

PRZ Abdala - 2008 - lume.ufrgs.br
É objetivo deste trabalho, compreender como a vaidade física feminina influencia o
consumo de produtos e serviços de beleza. A partir de uma metodologia qualitativa …

What Motivates Men to Improve Their Health? Understanding the Roles of Self-Esteem and Influential Others in Behaviour Change

LS McNeill - Nutrients, 2024 - mdpi.com
The aim of this study was to examine men's body image confidence, social reflectivity, body
image perceptions and external information sources influence regarding body assessments …

Beauty types of female advertising models in Asia

P Tipgomut, LJ Paas… - International Journal of …, 2022 - journals.sagepub.com
Previously published research has addressed the beauty types of female advertising models
from Western perspectives, which have also been applied directly to classify Asian models …

Exploring the apparel needs and preferences of tween girls and their mothers

MK Brock, PV Ulrich, LJ Connell - Clothing and Textiles …, 2010 - journals.sagepub.com
During their tween years, most girls go through puberty and their bodies change at a rapid
pace. Like adults, increasing numbers of this group are now characterized as overweight or …

Projektive Verfahren in der Marktforschung

A Gröppel-Klein, J Königstorfer - Qualitative Marktforschung: Konzepte …, 2009 - Springer
Zusammenfassung Die Frage nach dem „Warum “hat seit Menschen Gedenken die
Wissenschaft beflügelt, auch im Marketing. Wir versuchen zu verstehen, warumMenschen …

The effects of idealized advertising imagery on social comparisons, psychological and emotional outcomes, and consumer vulnerability: A conceptual model

S Watson, CD Wells, EJ Hudson - Journal of Promotion …, 2011 - Taylor & Francis
This article integrates marketing and social psychology theories and findings into a
conceptual model that describes the conditions for which idealized advertising images …

Postmodernism, ethnicity, and celebrity culture in women's symbolic consumption

A Gbadamosi - International Journal of Market Research, 2020 - journals.sagepub.com
Although postmodernism and celebrity culture are closely linked, research attention on this
has not been adequately synthesized with ethnic minority groups. Hence, this article, which …