GR Iyer, M Blut, SH Xiao, D Grewal - Journal of the academy of marketing …, 2020 - Springer
Impulse buying by consumers has received considerable attention in consumer research. The phenomenon is interesting because it is not only prompted by a variety of internal …
European manufacturing companies face increasing pressure to adopt digitalization technologies discussed in the emerging paradigm of Industry 4.0. On the other hand …
P Chen, AA Dagestani - Corporate Social Responsibility and …, 2023 - Wiley Online Library
With increasing environmental pressures on companies, they are beginning to disclose corporate social responsibility reports actively. However, some studies point to …
The present study investigates the effect of the interaction between digitalization and servitization on the financial performance of manufacturing companies. We challenge the …
S Chen, H Zhang - International Review of Economics & Finance, 2021 - Elsevier
China's manufacturing sector is pursuing the connotative growth of service-oriented transformation. The vigorous development of digital finance has effectively promoted …
Industrial manufacturers are innovating their business models by shifting from selling products to selling outcome‐based services, where the provider (manufacturer) guarantees …
The topic of servitization has generated a considerable body of research and many conferences, as well as industry engagement. Yet, despite the extensive literature …
This study draws on literature at the intersection of servitization, digital business models and supply chain management. Work empirically explores how digital disruption has affected …
Purpose This paper aims to present a comprehensive framework that integrates the emerging trends of servitization and digitalization in manufacturing. The influence between …