Click fraud in digital advertising: A comprehensive survey

S Sadeghpour, N Vlajic - Computers, 2021 - mdpi.com
Recent research has revealed an alarming prevalence of click fraud in online advertising
systems. In this article, we present a comprehensive study on the usage and impact of bots …

Unveiling the tiktok sponsored content effect in iraq: The mediating role of source credibility in shaping female purchase intentions for beauty products

G Al-Abdallah, S Maaroof, MAH Eid - Journal of Marketing …, 2024 - Taylor & Francis
This study examines the mediating role of source credibility in the relationship between
sponsored content characteristics and consumers' purchase intentions. Data was collected …

Perceptions of learners and specialists toward ECHO Palliative Care Project in Thailand

N Buawangpong, L Chutarattanakul… - Journal of Primary …, 2024 - journals.sagepub.com
Introduction: The Extension of Community Health Outcomes (ECHO) is a global movement
that aims to decentralize the knowledge of specialists to primary care. A pilot, ECHO …

Impact of Perceived Experiential Advertising on Consumer Behavior in Nepal: Evidence from SOR Theory

S Singh, P Lawaju, UR Paudel, DK Poudel - Quest Journal of …, 2024 - nepjol.info
Background: Advertising styles have evolved, with experiential or engagement-based
advertising emerging as a future trend. But, how different dimensions of experiential …

[HTML][HTML] Human, All Too Human: Do We Lose Free Spirit in the Digital Age?

A Sushchenko, O Yatsenko - Humanities, 2025 - mdpi.com
This article engages in a philosophical dialogue with Nietzsche's views on the discourse of
power, examining the rising concerns surrounding the digitization and algorithmization of …

Transformasi Komunikasi Pemasaran di Era Artificial Intelligence

D Aulia - Jurnal Lensa Mutiara Komunikasi, 2024 - e-journal.sari-mutiara.ac.id
Keterbatasan format iklan tradisional dan kemunculan internet mendorong pergeseran
industri periklanan menuju era digital, sehingga kini menjadi lebih efektif dan efisien …

Algorithmic Analysis and Implementation Strategies For Targeted Advertising on Diverse Social Media Platform

BK Mahato, S Agarwal, R Kumar… - 2024 15th …, 2024 - ieeexplore.ieee.org
In this paper, we analyze the current state of targeted advertising on various social media
platforms using algorithmic analysis and implementing strategies. Social media plays an …

Lex Digitalis Intermedia

BP Bützler - 2024 - nomos-elibrary.de
In der globalen Informationsgesellschaft entstehen komplexe normative Ordnungen, die sich
nicht mehr nahtlos in die normative Logik der Nationalstaaten übersetzen lassen. Zentrale …

As Preocupações dos Jovens Adultos Face à Privacidade Online no Âmbito das Redes Sociais

AMM dos Santos - 2024 - search.proquest.com
Esta investigação aborda as preocupações dos jovens adultos relativamente à privacidade
online no contexto das redes sociais. Com o aumento exponencial do uso da internet e das …

Revealing The Women's Characteristics Presented In L'oreal Paris Shampoo Advertisements: A Semiotic Study

NA Kiroyan, Y Kurniawan… - Jurnal Bima: Pusat …, 2023 - journal.aripi.or.id
Abstract Nathaniela Anita Kiroyan (2023). Visual and Verbal Signs Found in L'oreal Paris
Shampoo Advertisements. S1. Thesis. English Department. Widya Kartika University …