Unternehmenskommunikation wird in Theorie und Praxis häufig auf die Vermittlung von
Botschaften, Marken und Images an interne und externe Stakeholder oder auf die …

Purpose The purpose of this paper is to report on a multi-step research project which
explores concepts that explain communication value across different disciplines and builds …

It is well established that the internet, and particularly the unprecedented growth of social
media, are changing the mediascape and media practices in advertising, public relations …

A multidisciplinary collection on global public entity strategic communication Research into
public sector communication investigates the interaction between public and governmental …

Purpose The purpose of this paper is to examine the status quo of communication
evaluation and measurement practices in communication departments of companies, non …

This paper studies how stakeholder relationships change when an organization undergoes
a crisis as compared to routine circumstances. During crises, the stakeholder relationships …

• What is internal communication? Perspectives and definitions• What does an internal
communication function do?• What matters to employees: motivation in the workplace• …

Purpose Why are excellent communication departments actually outstanding? The purpose
of this paper is to address this question from a multidisciplinary perspective and identify two …

Start-ups differ from established organizations in having limited routines and undergoing
constant change that shapes their communicative structures. Although they are dependent …

This article discusses results of the largest European survey among communication and
public relations (PR) practitioners regarding the position of women in the industry. The …