Purpose The purpose of this paper is to identify and investigate the awareness level of non-
Muslim consumers to purchasing halal food products. Research on the non-Muslim …

This paper investigates the influence of attitude, halal knowledge, halal quality on purchase
intention towards halal food of young non-Muslim consumers in Thailand. Consequently …

Purpose The halal industry has been growing in recent years, seeing an increasing demand
for halal products from both Muslim and non-Muslim consumers and acknowledging that …

The purpose of this paper is to examine the factors that influence non-Muslim consumers'
acceptance of halal food products. It proposes a hypothesis that non-Muslim consumers' …

The purpose of this research is to explore and nvestigate the knowledge and awareness of
Millennials consumers as participants in Indonesia to buy halal-labeled food products …

The objective of the study is to determine the main behavior affecting the adoption of halal
food logistics (HFL) services among the SMEs-food and beverages manufacturers in …

Bu araştırma ile büyük çoğunluğu Müslüman olan bir toplumdaki tüketicilerin helal ürün
algısının ve helal ürün farkındalığının incelenmesi hedeflenmiştir. Bu bağlamda bu …

Tujuan dari penelitian ini adalah untuk menguji pengaruh konten dan ulasan pemasaran
TikTok terhadap keputusan pembelian makanan halal gen Z: sebuah studi di wilayah …

Extending the Theory of Planned Behaviour to Examine Factors Influencing Intention to
Purchase Halal Chocolate Among Malaysian M Page 1 Asian Journal of Business and …

Penelitian ini bertujuan untuk menguji peran halal product knowledge, ideology religiosity
dan halal product quality terhadap halal food purchase intention melalui peningkatan …