[HTML][HTML] Applications of text mining in services management: A systematic literature review

S Kumar, AK Kar, PV Ilavarasan - International Journal of Information …, 2021 - Elsevier
The importance of text mining is increasing in services management as the access to big
data is increasing across digital platforms enabling such services. This study adopts a …

Social media adoption, usage and impact in business-to-business (B2B) context: A state-of-the-art literature review

YK Dwivedi, E Ismagilova, NP Rana… - Information Systems …, 2023 - Springer
Social media plays an important part in the digital transformation of businesses. This
research provides a comprehensive analysis of the use of social media by business-to …

The emerging driving force of energy consumption in China: does digital economy development matter?

Y Xue, C Tang, H Wu, J Liu, Y Hao - Energy Policy, 2022 - Elsevier
Due to the benefits brought by progress in digital technology, the digital economy is
profoundly changing the production and lifestyles of human beings, thus promoting the dual …

Linking social media usage and SME's sustainable performance: The role of digital leadership and innovation capabilities

PS Borah, S Iqbal, S Akhtar - Technology in Society, 2022 - Elsevier
The increasing use of social media and its ability to aid small and medium-sized enterprises
(SMEs) to target large audiences at once has triggered to transformation in how SMEs …

Understanding AI adoption in manufacturing and production firms using an integrated TAM-TOE model

S Chatterjee, NP Rana, YK Dwivedi… - … Forecasting and Social …, 2021 - Elsevier
This study aims to identify how environmental, technological, and social factors influence the
adoption of Industry 4.0 in the context of digital manufacturing. The Industry 4.0 era has …

Impact of E-commerce and digital marketing adoption on the financial and sustainability performance of MSMEs during the COVID-19 pandemic: An empirical study

J Gao, AB Siddik, S Khawar Abbas, M Hamayun… - Sustainability, 2023 - mdpi.com
The COVID-19 pandemic has remarkably affected the business processes and performance
of micro-, small-, and medium-sized enterprises (MSMEs) across the world. MSMEs have …

A mediated model on the adoption of social media and SMEs' performance in developing countries

SA Qalati, LW Yuan, MAS Khan, F Anwar - Technology in Society, 2021 - Elsevier
Purpose Small and medium-sized enterprises (SMEs) can adopt and use social media (SM)
for communicating information with stakeholders with minimal cost. The ability to access and …

[PDF][PDF] Social media marketing and business performance of MSMEs during the COVID-19 pandemic

J Syaifullah, M Syaifudin, MU Sukendar… - The Journal of Asian …, 2021 - academia.edu
This study aims to examine the role of social media marketing on the performance of micro-,
small and medium-sized enterprises (MSMEs) during the COVID-19 pandemic. This …

Promoting tourism business through digital marketing in the new normal era: a sustainable approach

SK Deb, SM Nafi, M Valeri - European Journal of Innovation …, 2024 - emerald.com
Purpose This paper aims to measure the intention to use digital marketing strategies to
enhance the performance of tourism business as well as the extent of digital renovation …

Social media and SMEs' performance in developing countries: Effects of technological-organizational-environmental factors on the adoption of social media

SA Qalati, D Ostic, MABA Sulaiman, AA Gopang… - Sage …, 2022 - journals.sagepub.com
Increasing globalization and rapid digitization across industries have led to greater
international competition. Furthermore, the emergence of new innovation has created both …