It has been 25 years since the publication of a comprehensive review of the full spectrum of sales-performance drivers. This study takes stock of the contemporary field and synthesizes …
Purpose Partial least squares structural equation modeling (PLS-SEM) is an important statistical technique in the toolbox of methods that researchers in marketing and other social …
While companies devote extensive resources to sales force monitoring and compensation, executives continue to puzzle over how to properly motivate their sales personnel to perform …
G Franke, M Sarstedt - Internet research, 2019 - emerald.com
Purpose The purpose of this paper is to review and extend recent simulation studies on discriminant validity measures, contrasting the use of cutoff values (ie heuristics) with …
J Johari, F Yean Tan, ZI Tjik Zulkarnain - International Journal of …, 2018 - emerald.com
Purpose The purpose of this paper is to examine the influence of autonomy, workload, and work-life balance on job performance among teachers. A survey was carried out among …
Recently, practitioners have begun appraising an effective customer journey design (CJD) as an important source of customer value in increasingly complex and digitalized consumer …
The results of this research suggest a new mandate for discriminant validity testing in marketing. Specifically, the authors demonstrate that the AVE-SV comparison (Fornell and …
Retailers gather data about customers' online behavior to develop personalized service offers. Greater personalization typically increases service relevance and customer adoption …
B Fuller, Y Liu, S Bajaba, LE Marler, J Pratt - Personality and Individual …, 2018 - Elsevier
Using an expanded view of entrepreneurial feasibility, we hypothesize a model in which entrepreneurial intentions are fostered by proactive personality and trait competitiveness. In …