Networking under uncertainty: Concepts and research agenda

D Ford, S Mouzas - Industrial Marketing Management, 2010 - Elsevier
This paper has two aims: Firstly, to develop the interpretation of business management as a
process of 'networking'between companies by relating networking to the concepts of …

IMP and service-dominant logic: Divergence, convergence and development

D Ford - Industrial Marketing Management, 2011 - Elsevier
This article arose directly from discussions at the 2nd Otago Forum on Service-Dominant
(SD) logic held at the University of Otago in December 2008. It builds on the papers …

An exploration of business model development in the commercialization of technology innovations

V Dmitriev, G Simmons, Y Truong, M Palmer… - R&D …, 2014 - Wiley Online Library
Research on business model development has focused on the relationships between
elements of value conceptualization and organization having a linear sequence in which …

Capturing processes in longitudinal multiple case studies

L Aaboen, A Dubois, F Lind - Industrial Marketing Management, 2012 - Elsevier
This paper discusses and suggests a methodological approach to capture processes in
multiple case studies. While single case studies may address processes in an inductive or …

Network myopia: An empirical study of network perception

W Czakon, A Kawa - Industrial Marketing Management, 2018 - Elsevier
The purpose of the paper is to examine the perception of network surroundings by
managers. We scrutinize a random sample of 305 Polish logistics services firms in order to …

[HTML][HTML] Inter-organizational tensions in servitization: A dialectic process model

X Stegehuis, A von Raesfeld, L Nieuwenhuis - Industrial Marketing …, 2023 - Elsevier
This study investigates inter-organizational tensions in servitization and develops a dialectic
process model to better understand the emergent nature of servitization. Inter-organizational …

The Nobel Prize: The identity of a corporate heritage brand

M Urde, SA Greyser - Journal of Product & Brand Management, 2015 - emerald.com
Purpose–The purpose of this study is to understand the identity of the Nobel Prize as a
corporate heritage brand and its management challenges. Design/methodology/approach …

Evolving priorities in sponsorship: From media management to network management

A Ryan, J Fahy - Journal of Marketing Management, 2012 - Taylor & Francis
Commercial sponsorship has continually adapted to the needs of the market. The purpose of
this paper is to tracks these changes and draw out the evolution in management capabilities …

Actor network pictures and networking activities in business networks: An experimental study

D Corsaro, C Ramos, SC Henneberg… - Industrial marketing …, 2011 - Elsevier
In recent years, there has been increasing interest among business-to-business marketing
scholars in the processes of managerial cognition. In particular, actors' network pictures …

The “Interacted” actor in platformed networks: theorizing practices of managerial experience value co-creation

V Ramaswamy, K Ozcan - Journal of Business & Industrial Marketing, 2020 - emerald.com
Purpose The purpose of this paper is to conceptualize the “interacted” actor and connect it
with practices of managerial value creation in an interactive business world. In doing so, it …