Purpose This study aims to investigate the factors that influence behavioral intention (BI) and
usage of e-wallets by extending the unified theory of acceptance and use of technology …

Purpose The study aims to verify and compare the relationship of consumer innovativeness
and technostress for FinTech usage behavior of Korean and Chinese Gen Z consumers …

In recent decades, pathological consumption has become a growing behavioral
misbehavior. Impulsive consumption is governed by two internal behavioral mechanisms …

The COVID pandemic has drastically impacted peoples' lives and workplaces, especially
those who work in healthcare and have been on the forefront battling this global health …

In contrast to stationary retail, online shopping websites are characterized by the fact that no
human salesperson is available to buyers as a reference and supporting function for the …

Abstract Social Media Paradox Theory postulates that social media effects are paradoxical:
they are both beneficial and detrimental. More precisely, social media are both enabling and …

ركَّزت الدراسة الحالية على رصد تأثير متابعة طالبات الجامعة لحسابات المؤثرات الإناث Female
Influencers عبر شبكات التواصل الاجتماعي في إدراكهن للواقع الاجتماعي المُحيط بهن، واعتمدت …‎

The aim of this thesis was to examine the factors that contribute to the formation of attitudes
among SMEs in relation to the adoption of social media for real estate owners in Pakistan …

Abstract Information is a central tenet in today's society, especially due to increasing
accessibility of social media platforms. It has thus become important to evaluate how social …

The objective of this thesis was to test the attitude formation barriers influence on digital
advertising resistance for real estate owners in Pakistan. The conceptual framework was …