This paper analyses the impact of online reviews on hotel booking intention. The moderating
effect of brand image, star category, and price on this relationship was also tested. A …

Purpose The purpose of this study is to conduct a systematic study of important research
trends and published electronic word of mouth (eWOM) studies over the past 20 years in the …

The perceived helpfulness of online product reviews plays a critical role in consumers'
decisions in e-commerce. In this context, based on the literature on information processing …

Consumers encounter many cues when making online purchases, particularly when reading
product reviews. When competing heuristics are triggered, which emerges as more …

As the online platform-based market expands, research into the impact of consumer-
accessible information in this market on performance has received significant attention in …

The present research examines how quantitative and qualitative aspects–volume and
valence–of eWOM on various social media platforms in the movie industry, along with other …

Purpose This study aims to assess the relative importance of the argument strength,
argument sidedness, writing quality, number of arguments, rated review usefulness …

Online consumer reviews are word-of-mouth exchanges on the Internet that can be
harnessed for decision support. Combining computational and experimental methods, the …

Given the rise of online review communities, the management of consumer ratings has
gained much attention in the recent years. In this study, we use data from Tripadvisor. com …

Despite the significant research regarding online reviews, one area remains under
investigated: how the trust-behavioral intentions linkage formed by online reviews changes …