Do innovations really pay off? Total stock market returns to innovation

A Sood, GJ Tellis - Marketing Science, 2009 - pubsonline.informs.org
Critics often decry an earnings-focused short-term orientation of management that eschews
spending on risky, long-term projects such as innovation to boost a firm's stock price. Such …

Pricing information goods: A strategic analysis of the selling and pay-per-use mechanisms

S Balasubramanian, S Bhattacharya… - Marketing …, 2015 - pubsonline.informs.org
We analyze two pricing mechanisms for information goods. These mechanisms are selling,
where up-front payment allows unrestricted use, and pay-per-use, where payments are …

Updates management in mobile applications: iTunes versus Google Play

S Comino, FM Manenti… - Journal of Economics & …, 2019 - Wiley Online Library
This paper focuses on a specific strategy that developers of mobile applications may use to
stimulate demand: The release of updates. We develop a theoretical analysis that shows …

Perpetual versus subscription licensing under quality uncertainty and network externality effects

J Zhang, A Seidmann - Journal of management information …, 2010 - Taylor & Francis
We discuss the optimal way for a software vendor to license software: a perpetual license at
a posted price, a subscription contract that subscribers receive automatic updates for …

Integrated product architecture and pricing for managing sequential innovation

V Krishnan, K Ramachandran - Management Science, 2011 - pubsonline.informs.org
Science and technology advances drive firms to continually enhance their product's
performance and launch sequentially improving offerings. Firms face challenges in …

Literature survey: Mathematical models in the analysis of durable goods with emphasis on information systems and operations management issues

R Mantena, V Tilson, X Zheng - Decision Support Systems, 2012 - Elsevier
Durable goods account for a significant portion of the economy and have been of
considerable interest to academic researchers, especially economists, over the last four …

Selling or leasing? Dynamic pricing of software with upgrades

K Jia, X Liao, J Feng - European Journal of Operational Research, 2018 - Elsevier
In this paper, we analyze the profitability of a selling and a leasing model by considering
both software upgrades and different price discrimination strategies in a two-period model …

Pricing software upgrades: The role of product improvement and user costs

R Bala, S Carr - Production and Operations Management, 2009 - journals.sagepub.com
The computer software industry is an extreme example of rapid new product introduction.
However, many consumers are sophisticated enough to anticipate the availability of …

Pricing, or time-to-market? Product introduction for quality differentiated products with delayed network effects

J Kong, F Yang, M Jin - Computers & Industrial Engineering, 2022 - Elsevier
Network effect is a phenomenon whereby the value of a product or service increases in the
number of users. Delayed network effect denotes that the increased value of a product on an …

Durable goods pricing with reference price effects

J Zhang, WK Chiang - Omega, 2020 - Elsevier
A price benchmark shaped by consumers on the basis of their perception of past prices is
known as a reference price. Behavioral decision research suggests that consumers are …