Over the last few years, the concept of online loyalty has been examined extensively in the
literature, and it remains a topic of constant inquiry for both academics and marketing …

Purpose The increasing number of banks in the Ghanaian banking industry has brought
about intense competition in the industry. The purpose of this paper is, therefore, to examine …

Purpose The purpose of this paper is to understand the moderating role of organizational
culture in the relationship between service quality, customer satisfaction and loyalty in the …

Purpose The prime objective of this study is to examine the impact of sight cues and
corporate social responsibility (CSR) activities of the Islamic banks on loyalty by improving …

O objetivo desta pesquisa é demonstrar como um pesquisador pode, de forma estruturada,
selecionar artigos relevantes e identificar características dessas publicações que venham …

Top organizations know that the road to success runs through their customers. Hence in
today's world, the companies who do not provide value to their customers bring an …

The objective of this paper is to investigate the effects of brand experience and service
quality on repurchase intention with the role of brand relationship quality. The study was …

------------------------------------------------------------Abstract----------------------------------------------------
The purpose of this study is to explore and test the influence of customer satisfaction and …

Purpose–The paper provides a holistic overview of already available academic literature of
mobile banking, business model innovation and ecosystem and activity system perspective …

This study examines the influence of corporate social responsibility activities on customer
satisfaction and loyalty in the Saudi banking sector. The quantitative method was adopted by …