As many of recent study showed that e-marketing activities lead into higher marketing
performance such as sales, we believe that e-marketing should be evaluated in terms of its …

Festive season rotating savings and credit associations (ROSCAs) or 'stokvels' form a large
segment of the market in the lower-income bracket and informal market sector in South …

The purpose for conducting this research is to investigate the impact of Artificial Intelligence
(AI) in automotive industry transformation. Artificial intelligence (AI) with many of its huge …

This study looks into how Indonesian domestic tourists came to the decision to buy
mementos made from local speciality foods. This study examined how well business owners …

The contribution of the tourism sector in the world occupies a significant position in
influencing world economic growth. Every country strives to develop its tourism sector to …

Raha Beverage Company Limited is a wine-producing company based in Arusha Tanzania.
It was experienced with the challenge of products advertisement to reach more customers …

A presente investigação tem como objetivo analisar a relação entre a espiritualidade do
consumidor e o marketing relacional, sob a perspetiva da satisfação, confiança …