The power of photographs in the communication and public relations of tourist destinations and their brands through Facebook and Flickr

MI Míguez-González, A Huertas - Catalan journal of …, 2015 - intellectdiscover.com
Social media, which are important tools of public relations, have revolutionized the
communication of tourist destinations. Photographs are one of the elements that …

[PDF][PDF] Uma proposta de modelo para melhorar a performance das Organizações de Gestão de Destinos na utilização de media sociais no processo de comunicação …

V Roque, R Raposo - … Turismo & Desenvolvimento (RT&D)/Journal of …, 2017 - academia.edu
Sendo o turismo um dos setores económicos onde a informação desempenha um papel
fundamental, é também um dos mais afetados com a chegada da nova realidade que são …

Convention and Visitors Bureau: A Key Intermediary in the Events Industry

M Ogonowska - Global intermediation and logistics service providers, 2017 - igi-global.com
In this chapter the focus is on Convention and Visitors Bureaus (CVBs). It brings together
academic literature on destination management, intermediation, and the meetings-and …

A utilização de Media Sociais pelas organizações de gestão de destinos. O caso de estudo das OGD portuguesas

V Roque, R Raposo - Dos Algarves: Tourism, Hospitality & …, 2017 - dosalgarves.com
A pesquisa de informação na Internet tem assumido um papel preponderante por parte dos
turistas quando planeiam as suas viagens. Devido à interação social a vários níveis e em …

[PDF][PDF] Hospital Brand Image, Perceived Service Quality and Satisfaction of Medical Tourists (Aung Ko Ko, 2022)

AK Ko - 2022 - meral.edu.mm
The study aims to examine the factors influencing the brand image in medical tourism, to
analyze the influence of brand image on perceived service quality, to examine the effect of …

Wellness tourism: exploratory analysis of portuguese consumers' profile

K Villarroel, A Nunes - … Education Excellence in the era of …, 2020 - bibliotecadigital.ipb.pt
Wellness tourism is a recent and fast-growing trend globally that plays a significant role in
the economic development of many tourism destinations around the world. Portugal already …

Estudio sobre el uso de herramientas de marketing digital en las ciudades de Aguascalientes y Zacatecas

JFSS del Real, SY Pinzón-Castro - Vinculatégica EFAN, 2018 - vinculategica.uanl.mx
En este trabajo se aborda el tema de herramientas de marketing digital, centrándose en
cuatros aspectos; 1) Destacar cuáles son las herramientas de marketing digital más …

[PDF][PDF] AN EXPLORATORY STUDY ON SOCIAL ENGAGEMENT USING FACEBOOK AMONG HOTEL OPERATORS IN MALAYSIA

NA FADHIL - core.ac.uk
The use of social media has changed the way communication and interaction with each
other and also with business companies such as how hotel industries take place. Currently …

[PDF][PDF] Estudo de mercado para a Startup WEEGO “A Leap of Faith”

LPDC Bueno - 2017 - maxwell.vrac.puc-rio.br
Resumo PDC BUENO, Leopoldo. BAIOCCHI, Alessandra. Estudo de mercado para a
Startup WEEGO “A Leap of Faith”. Rio de Janeiro, 2017. 39 p. Trabalho de Conclusão de …

[引用][C] A Critical Analysis on the Implementation, Activeness and Level of Engagement of Destination Marketing Organisations across Social Media Platforms of …

SNR Wijesinghe, M Pozgaj - ISCONTOUR 2015-Tourism …, 2015 - BoD–Books on Demand