The chapter has ten sections, which cover the theory of two-sided markets and related
empirical work. Section 1 introduces the reader to the literature. Section 2 covers the case of …

We compare the advertising intensity and content of programming in a market with
competing media platforms. With pay-tv, media platforms have two sources of revenues …

In media markets, consumers spread their attention to several outlets, increasingly so as
consumption migrates online. The traditional framework for competition among media …

Die Medienökonomik hat sich in den letzten Jahren grundlegend verändert. Die
Digitalisierung und die damit verbundene Konvergenz der Medien hat die Struktur und die …

This paper analyzes a two-sided market model in which platforms compete for advertisers
and users. Platforms are differentiated from the users' perspective but are homogenous for …

The purpose of this article is to analyze how competitive forces may influence the way media
firms like TV channels raise revenue. A media firm can either be financed by advertising …

This paper discusses the literature on horizontal mergers between multisided platforms and
argues that the Cournot model can provide useful insights into the welfare effects of such …

This chapter focuses on the economic mechanisms at work in recent models of advertising
finance in media markets developed around the concept of two-sided markets. The objective …

Цель статьи показать, что традиционный подход к сетевому рынку с позиции эффекта
эскалации и естественной монополии является недостаточным для анализа подобного …

Abstract In 2018, the European Council and the UK and Spanish governments each
proposed to introduce a Digital Services Tax (DST), to be levied on the revenue of large …