The multimodal construction of political personae through the strategic management of semiotic resources of emotion expression
This paper presents an analytical framework for analyzing how multimodal resources of
emotion expression are semiotically materialized in discursive interactions specific to …
emotion expression are semiotically materialized in discursive interactions specific to …
[PDF][PDF] Political narratives, emotions, and multimodality: For an open social semiotics
NS Dragan - 2022 - researchgate.net
This chapter proposes a solution to open social semiotics to a particular aspect of political
marketing. It illustrates this through a multimodal analysis that looks at how political actors …
marketing. It illustrates this through a multimodal analysis that looks at how political actors …
The multimodal construction of political personae through the strategic management of semiotic resources of emotion expression
This paper presents an analytical framework for analyzing how multimodal resources of
emotion expression are semiotically materialized in discursive interactions specific to …
emotion expression are semiotically materialized in discursive interactions specific to …